Pleasure is an effort by Hero Honda to gain a foothold in scooter market. And it is encouraging. Presented with a catchy punchline of Priyanka Chopra, “why should boys have all the fun" the Hero Honda Pleasure scooterette has been unveiled targeting the young lady riders.

Flashy colors and a host of trendy contours in Pleasure appeal to teenaged girls. The vehicle is spruced with multi-reflector headlight, body-colored mirrors, multi-reflector indicators at front and a new age oval-shaped instrument panel which make the Pleasure look catchy. Elegant body lining with body colored mirror looks impressive.

Thanks to the use of multi-reflector headlight, multi reflector winker, trendy tail light cluster etc, one can drive safely at night. Features like hook glove box, tuff up tube, and oval shaped instrument panel add to pleasure riding.

The vehicle is available in a range of color variants like Moon Yellow, Candy Blazing red, Orange, Aqua Green, Tahitian Blue Metallic, Light Purple, Grey Silver and Force Silver. Features such as ABS body, variomatic transmission and high pulling power make Pleasure a comfortable ride.

The Pleasure is equipped with tuff-up tube and tyre combo - a handy technology in event of a puncture. An anti-puncture sealant gel is released if a puncture happens, and one can move on. The scooter has been produced with broader seat which means that one can sit quite comfortable even if the journey is long.

It has sufficient space between the seat and the front, and even a helmet can be kept at ease in that space. The scooter comes equipped with a 102 cc 4 stroke single cylinder air-cooled OHC engine producing optimum power of 5.22 kw (7 bhp) @ 7000 rpm and maximum torque of 7.85 @ 5000 rpm. It can attain a top speed of 77kph.